Newcastle United FC Pre-Season Tour Of Japan Promo
Jump was commissioned by Footballco to create a promo showcasing SAVVY Games Group’s partnership with the Newcastle United FC Pre-Season tour of Japan.
Newcastle FC played Urawa Red Diamonds at the Saitama Stadium and Yokohama Marinos at the Japan National Stadium.
The sequence was primarily produced for social media – so portrait (9×16) and square formats were required.
Sam Clarke – Senior Designer at Jump:
“The style needed to tie in with Newcastle’s preseason static promos that had already been produced. We created illustrations of 8 players and combined them with cutout black and white imagery of both Tyneside and Tokyo.
We developed a technique to make stylised drawings of players quickly and consistently. We used a combination of effects in Photoshop along with some free-drawn elements in Illustrator. We then put everything together in After Effects.”
