Think. Believe. Jump. Create.
Client: FIFA
Jump created the branding for all of FIFA’s tournaments over the course of four years. This included a dynamic opener which could be adapted so that it is bespoke for each tournament: host country location images were added, the featured stadium contains the tournament’s branding, the grass pitch could be replaced by sand for beach soccer or blue for the indoor Futsal tournament. Even the players can be male or female.
